Lotus Tutors Website
Lotus Tutors are a family owned private tutoring company based in Oxford. They match students with professional, empathetic and expert tutors for one-to-one tutoring for Primary, SAT’s, Common Entrance, GCSE/IGCSE, International Baccalaureate and A-Levels.
We have worked with Lotus Tutors for a number of years now and their website was ready for a refresh. They have earned a solid reputation in this time with many strong testimonials. Their services have also evolved and we wanted to update the website design, layout and content to reflect this.
We designed an intuitive and informative website for Lotus Tutors that showcased all the great things their students/parents were saying about them. The design utilises their brand colours throughout with strong typography coupled with white space to give a quality feel representative of their services.
The site features a modal contact form which opens in a modal window whenever a strategically placed Call To Action is clicked. This form shows instantaneously without requiring another page load to improve the user experience as well as the conversion rate. Additionally, Lotus Tutors also receive information on exactly which page the form was filled on.
We designed a custom backend to manage the testimonials and imported all the testimonials they had received through various channels. We decoupled the data and the presentation so that they just needs to add the key information for the testimonial, and the design and layout is taken care of by our code. This means that if/when we want to update the design, the key data does not have to be re-entered and there is no admin overhead for this. The testimonials are also shown randomly one at a time on the front end to keep the site content looking fresh.
We also integrated a tutors listing and contact form directly with their back-office system. They can now simply select which tutors they want to showcase on their website through their back-office and this is updated on the website immediately. They no longer have to enter details about the tutors into the back-office and website separately, it now all seamless and they are saving a lot of time by doing this. The integration also allows prospective students/parents to select the tutor they prefer and the lead is then generated in their back-office system with this information embedded further streamlining the sales process.